National pub restaurant brand Flaming Grill is putting its grills on wheels as it launches the first ever Flaming Grill van, appropriately named Blaze.
The van, which launched Friday 8th August at the Retro Festival in Maidenhead, will be taking its wheels of fire on tour throughout the UK attending food festivals, music events and University Freshers’ Weeks with an aim to introduce new guests to the grilled delights of Flaming Grill.
Burgers will take centre stage on the van’s menu as well as Hot Dogs, Kebabs and Steak Sandwiches, offering a taste of what guests can expect to find in a Flaming Grill pub.
Sally Whittaker, Brand Director at Flaming Grill, said: “After reaching our 100th milestone earlier this year it felt right to step up our brand awareness activity by taking Flaming Grill on the road, and so ‘Blaze’ was born.
“We’ve got a busy year planned with pit stops scheduled all over the country to give the public a taste of our Grill and hopefully encourage them to take a trip down to their local Flaming Grill pub.”
Flaming Grill is part of Spirit Pub Company which owns and operates around 800 managed pubs across the UK. Other brands in its portfolio include Chef & Brewer, Fayre & Square and Taylor Walker.
Blaze can be spotted at these events in August:
- Retro Festival, Maidenhead – 8-9 August
- Eastbourne Air Show, Eastbourne – 14-17th August
- Richmond Beer Festival, Richmond – 23-25th August
Pictured: Sally Whittaker, head of brand for Flaming Grill, celebrates the launch of ‘Blaze’ – the Flaming Grill van.
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